We take great pride in our team’s fresh thinking.

Our team deliver tailored solutions to suit your needs, and your budget.

We work with both generic and specialist pharmaceutical companies, each facing unique challenges, and each striving to achieve launch excellence – that’s why they choose us.

Innovative Edge was established in 2004 but our passion for launch goes back even further. Determined to find a better approach to launch, Steve began bringing his fresh insight, and a relentless drive to innovate, to partners looking for a competitive edge in pre and post launch pharma.

Today our culture of innovation and excellence has created our market leading launch excellence platform, award winning partnerships, and countless launch success stories for our clients.

Our expertise helps you plan for success and our platform ensures you achieve it.

Leadership Team

Innovative Edge’s leadership team draw on decades of experience in the pharma, consultancy, and digital industries to deliver the very best solutions for our clients.

Steve’s depth of experience, blended to his innovative and creative approach inspires clients and delivers meaningful value.

Steve Marsh


With extensive project management experience, Helen ensures the smooth running of our collaborative projects.

Helen Marsh

Director of Operations

Always on the cutting edge, George’s passion for technology and user experience design drives our digital platforms forward.

George Hammerton

Digital Director

Vanessa thrives when forging strong customer relationships, ensuring the highest quality customer service.

Vanessa Larney

Client Services Manager

30+ year’s experience has perfected Jean’s ability to coach and develop teams to reach their full potential, a critical asset when launching brands.

Jean Coke

Head of Talent & Leadership Development

With her analytical mind, Holly loves to diagnose clients’ challenges and help provide solutions that will drive them towards launch excellence.

Holly D’Arcy

Capability Solutions Lead

20+ years in pharma across varied commercial roles, launching 12 new products, will help Nigel understand the challenges you face and where IE can add the most value.

Nigel Selwood

Commercial Director

With a passion for helping clients, Charlotte will be your perfect ‘go-to’ person for nurturing your account with IE. She is looking forward to working with you!

Charlotte Berry

Relationship Manager

Resident design and usability expert, Liam crafts the beautiful user interfaces for the digital tools our customers love.

Liam Moody

Head of User Interface Design

Hans leads our development team, using the latest technologies to architecturally advance Ignite.

Hans Maatman

Senior Developer

Ash prides himself on his meticulous approach to his work, continuously refining IE’s systems.

Ash Bennett

Software Developer

Joe works to bring new features to Ignite as well as maintaining and continuously developing the platform.

Joe Roberts

Software Developer

Jamie is an experienced trouble-shooter with a technical mind and a love of providing solutions for customers.

Jamie Lintell

Service Desk Analyst

With 15+ years of experience across local, regional and global launches, Jane loves supporting clients with a combination of project management and launch excellence support.

Jane Francis

Senior Consultant

With 20+ years in senior commercial roles, Laura is passionate about working with organisations and leaders to unlock their full potential.

Laura Cunningham

Senior Consultant

With a degree in Biomedical Science, Cat has a passion for science and a comprehensive understanding of the key aspects of new product launches.

Cat Hammerton

Marketing Executive

Tom is always up for a chat to find out how IE can help simplify your plan, platform and people capabilities to help drive a successful launch.

Tom Clarke

Business Development Manager

As an experienced bookkeeper, Marie ensures all of IE’s financial records are up to date.

Marie Gamage


As a growing company, we’re always looking for awesome people with great talent, driven to do their best and be part of an ambitious team.

If you’d like to make a difference by working with Innovative Edge, get in touch at join@innovative-edge.com