Forecast: 5 Building Blocks for Certain Launch Success

forecast first building block

Forecast – the first of our 5 building blocks to launch success In today’s uncertain times, we are challenged to launch and launch well. At IE we know that delivering a successful local launch requires juggling resources and ensuring key... Read Post

September 30, 2016 1:11 pm

How do you solve a problem like…Global Tracking?

Global Pharma Launch Management Platform the world picture used to show global

Through our series of blogs describing how the design of IE’s global pharma launch management platform, Ignite can support each level of stakeholder throughout the launch lifecycle, we have talked about the need for clarity of local users and how to... Read Post

August 24, 2016 9:00 am

How do you solve a problem like…regional engagement?

pharma launch management tool hands together to represent team work

Last time we discussed just a few of the features of IE’s pharma launch management tool, Ignite. Those features were designed by our team, while keeping in mind the clarity needed, for local country users to execute a successful product launch. However,... Read Post

August 3, 2016 3:18 pm

How do you solve a problem like… local clarity?

IE’s approach Innovation Inspiration Creativity Ideas Progress Innovate pharma digital launch platform

We previously shared our Digital Director, George’s frustrating user experience of attempting to free a pair of scissors from its plastic packaging. This week, we would like to share a more positive story of the thought that goes into design... Read Post

July 7, 2016 12:30 pm

Glockenspiel, Bratwurst and Networking

picture of krys trip to copenhagen showing cathedral

My recent trip to Munich for the European Congress of Endocrinology opened my eyes to the timeliness, precision and beauty of Germany. The trains were on time, the food was amazing (Sauerkraut and sausages again please) and the Glockenspiel in... Read Post

June 9, 2016 4:03 pm